Wednesday, August 31, 2011

NASCAR can teach us, social media


I have it to hand NASCAR making a connection with their fans, the use of social media. The way they Twitter in particular on race day is second to none. A NASCAR fan, I appreciate the work that they do.

They keep fans, when it warns about that driver conditions after a wreck, violations of the pit road and useful information that fans can use goes, as they enjoy the race. For it is one thing that they have not only NASCAR talk to communicate it with the fans, most of the driver directly with the fans. This has the average fan, you have a look at and close in what their favorite drivers up to in are almost in real time.

You have about 45 drivers are actively using Twitter. Also, if the drivers on the track to do 200 mph are they have someone on the team of the pits or on the track, the updates that they can hear from the teams radio. Most of the time, while I'm just a race, that I know what's happening is still before the speaker that, tell me on the TV.

Not only are the drivers on Twitter, so are all the tracks. You can in advance ticket sales and other fun things, the is on the tracks. Some tracks also help with the traffic on the track and provide more lines held. Last week the Atlanta Motor Speedway-the first 1000 Fans-$ 1 cards because offered 1 car won the Daytona 500 of the week before. It uses Twitter, the word push-out, and she had 300 fans on the track, which almost immediately buy tickets.

Reporting on Twitter in real time

There are also many reporters on Twitter, while running the race on the track and it updates, Tweet as soon as they occur. These guys know that the fans want these updates to listen and look gives us on the news, because they are reporters.

This should be a lesson for the NBA, NFL, MLB, and NHL are to punish the player and coach from using Twitter. The average fan has to listen, when it comes to the true story of NASCAR as we are kept up to date on their favorite drivers and team no longer to a sports reporter. Sometimes we are better informed then the reporter who is actually in the race.

Driver sponsors and car companies are also Twitter comprehensively. You can track what happens by you the following accounts of Twitter such as Lowes or Ford Racing. You keep usually appearances and specials to data on things like driver, if the team wins.


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